Awareness Of GDPR
We are resolute in our intention of protecting user data as your trust in our services and ability to keep your data safe when using our website is paramount to the success of our business. The primary impact of the new GDPR laws will change the way we collect, store and process user data.
Information Held By Seriously Digital
When using a Seriously Digital contact form, emailing us or calling us, we may collect the following articles of information:
- Your First Name, Surname or Name In Full: When you use our contact forms, we'll collect your first name, surname or full name to respond to your request in the email that gets sent to Seriously Digital. This email gets sent to the address hello@seriouslydigital.co.uk
- Your Email Address: When you use our contact forms, we'll collect your contact email address to respond to your website enquiry via the email provided. This email gets sent to the address hello@seriouslydigital.co.uk
- Your Contact Telephone Number: When you use our contact forms, we'll collect your contact telephone number to respond to your website enquiry via the phone number provided. This email gets sent to the address hello@seriouslydigital.co.uk
- Your Email Message/Request/Enquiry: When you use our contact forms, we'll collect your email enquiry in a plain text format. The information you provide enables us to understand your request and allows us to respond to your website enquiry via the email you sent to us. This email gets sent to the address hello@seriouslydigital.co.uk
- Documenting Your Enquiry: When you use our contact forms to contact us, we'll make a note of the enquiry method you used to contact us. These contact methods include contact form enquiry, direct email enquiry or if you call us directly, we'll note that this was the first point of contact you made with us. This information will not get shared with anybody outside of Seriously Digital.
- Keeping Your Records Up To Date: Every year we will send you an email or phone you asking you to update your contact details, so we have up to date records to ensure you do not miss correspondence or necessary updates from us.
What Kind Of Personal and Business Information Does Seriously Digital Process
When you enquire through the Seriously Digital website, we will need to collect additional information about your business to provide you with the best possible service. The information we typically request includes (but may not be limited to):
- Information About Your Business
- Google Ads Login Details
- Plausible.io Analytics Login Details
- Google Business Profile Manager Login Details
- Google Search Console Login Details
- Bing Webmaster Login Details
- Bing Places Login Details
- Social Media Login Details
- Website Hosting Login Details
- I.P Address
- Certain Bank Account Details
- Email Address and Login Details
- FTP Login Details
- WordPress Login Details
- Hotjar Login Details And Account Access
- Tawk.to (Live Chat) Login Details And Account Access
- SEMrush Login Details And Account Access
- Your Contact Details
What Is The Source Of Your Personal Information
Seriously Digital will collect information from the following sources:
- From Our Contact Forms
- Direct Emails
- Phone Calls
- Social Media
What Do We Use Your Personal Information For
Seriously Digital will use your information to carry out website optimisations and digital advertising services for your business:
- Updating Our Website Content
- Search Engine Optimisation
- Google Ads Set Up
- Plausible.io Analytics Set Up
- Bing Ads Set Up
- Updating Your Information
- To Improve How Seriously Digital Delivers Our Services
- To Invoice You For Our Services
- To Perform Marketing and Web Design Tasks On Your Behalf
Communicating Privacy Information
Our privacy policy has been updated, and we've added a 'GDPR' section to the privacy policy linking to this page to inform visitors and active clients of the steps we are taking to stay compliant with new GDPR laws. When contacting Seriously Digital we will contact you using the email address hello@seriouslydigital.co.uk with the main person of contact being Daniel Hilsden. If you're switching digital service providers, we may need to ask for additional information to help us understand your business, goals and services. This information includes (but is not limited to):
- Who The Data Controller Is: The current data holder for information collected via the Seriously Digital website is Daniel Hilsden.
- The Purpose or Purposes For Which The Information Will Be Processed: When providing Seriously Digital with information, we will use this information to log in to your advertising, analytics, social media, website and local listing accounts to make optimisations to improve the volume of traffic and conversions coming through your site each month. We will use this information to create reports to help keep you informed as a business owner.
- Any Further Information Which Is Necessary In The Specific Circumstances To Enable The Processing To Be Fair: If Seriously Digital requires additional information to improve the effectiveness of your website, digital advertising, social media or local search listings we will highlight what we need the information for and the potential benefits it will have for your business.
What Are The Legal Grounds For Our Processing Of Your Personal Information
Seriously Digital relies on the following legal bases to use your personal information:
- To Provide You With Our Business Services
- When It Is In Our Legitimate Business Interest To Do So
- To Adhere and Comply With Legal Obligations
- To Do So With Your Consent
When Does Seriously Digital Share Your Personal Information With Other Organisations
Seriously Digital does not currently share your personal information with any other organisations. If we are ever required legally to share information with an organisation, we will inform you as to why and what your options are with regards to this decision.
How Can You Remove Your Consent And How Long Does It Take To Do So
To withdraw your consent and remove your data you can do the following:
Withdrawing Your Information: You can withdraw your consent at any time (though please note this will affect the services we provide you with) by contacting our data protection officer using the following email address: hello@seriouslydigital.co.uk. You can also refer to our standard service agreement to find out how this will affect your relationship with us. Seriously Digital will remove your information within one working month of receipt of your request to erase your data with us.
What Actions Should You Take If Your Information Changes
To make changes to information held by Seriously Digital you can update us the following ways:
Updating Your Information: You can email us to request that we update your records or you can request access to your information and we'll send you a document over via email (or via Google Docs) for you to update.
Do You Have To Provide Seriously Digital With Personal Information
Providing Seriously Digital with your personal information allows us to carry out ongoing and single contract work for your business:
- Do I Have To Provide My Personal Information: You will have to provide us with personal information for us to carry out our digital advertising and web design services as we will be unable to offer our services without specific knowledge. If there is specific optional information you can provide us with we will make it clear that this information is optional (though we may highlight how it may be of benefit to your business).
- What If I Do Not Wish To Provide Personal Information: That's fine! However, Seriously Digital will be unable to offer you our digital advertising and web design services as a result.
How Long Is Your Personal Information Retained By Seriously Digital
Seriously Digital will require specific information to provide ongoing monthly services or for single purpose contracts and will need to keep information on record to carry out our digital services without delay:
How Long Do We Keep The Information For: For clients that pay us a monthly retainer, we will keep your personal information on record until such a time where you choose to take your website or digital advertising services to another provider and away from Seriously Digital. For clients that use us for one-off contracts we will retain a copy of your information for six months from the date we completed the work for you. We do this in case you return to us or if you wish to query any of the work we carried out on your behalf. You can refer to our standard service agreement for more information on this.
Individual's Rights
We are reviewing our procedures to ensure they cover all the rights you have as an individual when interacting with Seriously Digital (as a paying client or as a prospective visitor). Our review of existing procedures includes how we delete personal data, how we provide data electronically and in other commonly used formats (e.g. Microsoft Word or Google Docs).
- The Right To Be Informed
- The Right Of Access
- The Right To Rectification
- The Right To Erasure
- The Right To Restrict Processing
- The Right To Data Portability
- The Right To Object
- The Right Not To Be Subject To Automated Decision-making Including Profiling
Subject Access Requests
Seriously Digital will comply with all information access requests from clients, people who have emailed us or those wishing to use our services in the future.
- Submitting A Request To Access Your Information: To submit a request, please contact our nominated data protection officer using the following email address: hello@seriouslydigital.co.uk
- Charges/Fees Associated: Seriously Digital does NOT charge you when you request to access your information, and we believe you should be able to access your data for free whenever you like.
- How Long Should This Process Take? Seriously Digital will respond to your request within one working month and provide you with all of the information you requested FREE of charge.
The Right To Object
Seriously Digital respects your right to object to any or all ways in which we process your personal information:
Objecting To The Way In Which Your Information Is Processed: You can object to certain ways Seriously Digital processes your information. E.g. if you are unsure if we have a legitimate legal reason to handle the specific information you can request more information or make a formal objection.
Data Protection Officer
While Seriously Digital remains a small business, we still believe it necessary to keep our clients informed about their rights with regards to data we process on their behalf to carry out services. As such, we're designating a data protection officer.
- Data Protection Officer: Daniel Hilsden
- Data Protection Officer Email Address: hello@seriouslydigital.co.uk
Data Retention Period
While you are an active client of Seriously Digital we will retain copies of all email correspondence between yourself and us should you ever wish to refer back to emails when you initially start communicating with us. You are an active client if:
- We Manage Your Website: If you paid for a website using Seriously Digital we provide content update services free of charge until a time where you decide to move on from us and have your website created elsewhere.
- We Manage Your Monthly Advertising Accounts: If Seriously Digital manages your Bing Ads, Google Ads or Search Engine Optimisation efforts each month (a service billed on a month-to-month basis) then you are considered an active client. We will retain information with regards to advertising platforms, social media and analytical accounts until such a time where you decide to move on from Seriously Digital and have your advertising managed elsewhere. If you do not meet the above criteria, then you are not considered as an active client. If this is your case, Seriously Digital will retain copies of your email correspondence with for six months before deleting them permanently.
Updates to This Policy
We may update this privacy policy from time to time. We will notify you of any changes by posting the new policy on this page.