If you feel like you're being let down by your current Google Shopping agency or manager feel free to get in touch with us.
Our ability to optimise and enhance Google Feeds & Shopping campaigns continues to help businesses experience greater returns from ad spend. As we help you scale we can also help you branch out into Bing Ads and offer a bespoke technical SEO service. eCommerce services:
Seriously Digital strives to take steps that provide results for your business; sending high-intent traffic from paid Google Shopping and Google Ad campaigns we put visitors who are the most likely to become future customers on pages we know deliver results. Whether you're looking to generate more online purchases, bookings or sales we'll make sure your campaigns are optimised for success.
Our Google Shopping onboarding process ensures that we understand your business, product and goals which help us create well-optimised campaigns
One of the first steps we take is to gather as much information about your business as possible via an onboarding questionnaire; this gives us key insights into your business as well as ideas for revised written content.
In our experience, clients we work with often have their website created in a way that's easy for them to understand. This, however, doesn't always translate well for customers. Having text that you can understand yourself is great for you as a business owner but often means your website visitors can be left feeling confused by technical language.
Seriously Digital can help you optimise written text to better reflect your services and products - the result is typically a nice uplift to your store's conversion rate.
Once we've agreed upon advertising goals we can begin the optimisation of your PPC campaigns, which are carried out on a rolling, month to month basis; we charge a fixed fee for this management service or a percentage for accounts with greater monthly spends.
You sign an agreement with us to have your campaigns managed each month and (if you feel like moving on) you can cease your partnership with Seriously Digital by giving us one month's notice (this way you're not tied down by a long-term contract).
Once we've collected information about your business we then request access to important logins like Google Analytics and Google AdWords.
We collect these logins via an additional document to prevent needless back and forth in the future; this way we can get started as soon as you get the information over to us.
Armed with the information provided in your onboarding questionnaire and access request documents, we'll begin carrying out optimisations to your campaigns.
We'll set up conversion tracking, call tracking and any other insights you'd like to know about in the Google Analytics and AdWords interfaces. This information is then presented to you at the end of the month in an easy to interpret marketing report.
As we move forward together, we'll make continual improvements to your account (with your say-so) and gather more users insights to discover how your website is being used via smart recording software called Hotjar.
With this information, we'll fix any glaring issues and further optimise your website and PPC campaigns to ensure you're getting the healthiest return for your investment.
